Coordinates overall U.S. public diplomacy in support of U.S. strategic interests and foreign policy objectives, using the tactics of engagement, exchanges, education and empowerment. Oversees the Bureau of Public Affairs (PA), the Bureau of Educational and Cultural Affairs (ECA), and the Bureau of International Information Programs (IIP). Serves as the Secretary’s representative on the Broadcasting Board of Governors, which ensures and safeguards the integrity, quality and effectiveness of U.S. Government international broadcasting. Manages U.S. participation at overseas Expos (also known as World’s Fairs) and leads international campaigns for U.S. cities competing to host Expos. The Expo Unit is currently managing the public-private partnership to execute the U.S. pavilion at Expo 2020 Dubai.